The best social media and communications plans start with an editorial calendar! This is simply a editorial guide or map that helps you to stay on message and on plan, ensuring that your social media posts support your program, fundraising, and operational goals. This calendar can be downloaded directly to your own digital calendar and you can then fill in with your own priorities, etc. We continually update the callouts, highlighting animal welfare-centric holidays and observances! Subscribe directly via your Google account, or download and import it into your own preferred calendar tool.
We’ll be constantly adding to this calendar throughout the year.
HOW TO ACCESS AND ADD THE CALENDAR
Note that it may take a few moments for all of the events to populate in your calendar. This calendar begins in January of 2018 and will continue indefinitely, with new content additions made roughly quarterly.
FOR GOOGLE USERS:
Visit the link above on the left to open the calendar in a browser window. Click ‘add’ on that screen, when prompted, to add the calendar to your list of calendars.
FOR NON-GOOGLE USERS:
Click the link above right to download the .ics version of the calendar. Import that file into your online calendar of choice. You may also want to set up the sync option, if available, so any new events and details are added to your version.
See more detailed guidance for: